MediCare Patient Satisfaction

After receiving feedback about long wait times, MediCare turned to our platform to enhance patient experiences.

182%

Toename in CVR

26%

Afname in acquisitiekosten

2.2x

Gekwalificeerde afspraken

Uitdaging

No centralized marketing workflow; email, ads, and website updates were managed in silos
Campaigns took days to execute due to disconnected tools (Klaviyo, Shopify, Meta Ads)
Inconsistent customer journeys led to low conversion rates and high cart abandonment
No visibility into what campaigns were working across channels

Strategie

Utilized AI-driven analytics to segment customers based on purchasing behavior, allowing for targeted marketing strategies that boosted engagement by 50%.

Dynamic Content Personalization: Leveraged machine learning to create personalized content for emails and ads, leading to a 40% increase in click-through rates.

Inventory-Synced Ads: Promotional ads were synced with real-time inventory via Shopify, reducing ad spend waste and avoiding customer disappointment.

Dashboard Insights: A centralized dashboard tracked conversion rates, AOV, and ROAS across email, paid ads, and organic channels.

Voor

Na

1,2% Click-to-Lead CVR

2,8% Click-to-Lead CVR

€75,38 Kosten per lead

€22,38 Kosten per lead

42 Gekwalificeerde afspraken per maand

118 Gekwalificeerde afspraken per maand

Primary funnel CVR per 4 weken – nieuwe baseline +112% vs. start.

We ontvangen 2 keer zoveel leads als voorheen en de close rate van het sales team is gestegen met 45% door de hoge kwaliteit leads en geverifieerde contactgegevens.

Voornaam Achternaam

Eigenaar bij MediCare

Impact

€40K/maand dezelfde spend levert nu ~32 extra gekwalificeerde demo’s / maand

Bij huidige close-rate en ACV ≈ +€XXXK extra pipeline per maand.

‍

Dit werkt vooral voor B2B bedrijven met €20K–€100K/maand ad spend en een sales-team dat meer kwalificaties aankan.